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International Marketing Trends Conference

  • Event Status: Active
  • Serial: CI16153
  • Start Date: January 16, 2026
  • End Date: January 17, 2026
  • Event Type: Conference
  • Contact Person: Prof. Jean-Claude Andréani
  • Organizer: IMTC
  • Venue: ESCP Business School, Berlin, Germany

About Event

Hosted by ESCP Business School, IMTC is a leading platform uniting academics and professionals to explore cutting-edge developments in global marketing strategy, digital transformation, sustainability, consumer behavior, and brand innovation. Scholars are invited to submit full academic papers addressing current marketing challenges and future trends across sectors. Accepted papers will be presented in peer-reviewed sessions and considered for publication in the conference proceedings or affiliated journals.

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